--- title: About Core Loyalty description: Core Loyalty drives sales, channel loyalty, and customer engagement through innovative programs. We maximize performance and achieve business objectives. image: https://coreloyalty.ca/hubfs/AI-Generated%20Media/Images/An%20immersive%20image%20of%20a%20business%20team%20working%20together%20to%20drive%20sales%2c%20channel%20loyalty%2c%20and%20customer%20engagement%20through%20various%20programs%20and%20technolog-1-1.jpeg --- [Skip to content](https://coreloyalty.ca/about#main-content) [![CoreLoyalty_Logo_Horizontal_Colour-2](https://coreloyalty.ca/hubfs/CoreLoyalty_Logo_Horizontal_Colour-2.png)](https://www.core-loyalty.com/) - [SOLUTIONS](https://www.core-loyalty.com/solutions) - [ABOUT](https://www.core-loyalty.com/about) - [BLOG](https://www.core-loyalty.com/blog) - [TALK TO US](https://coreloyalty.ca/contact) This is a search field with an auto-suggest feature attached. - There are no suggestions because the search field is empty. # About Us Driving Sales, Channel and Customer Loyalty ![Business team enjoying some lunch at work](https://coreloyalty.ca/hubfs/Business%20team%20enjoying%20some%20lunch%20at%20work.jpeg) About Core Loyalty ## Who We Are Core Loyalty is a remote-first team with over 30 years of global experience in building B2B and B2C loyalty programs that drive results. With team members around the world and a head office near Toronto, we work seamlessly across time zones (remotely and in person) to support our clients wherever they are. We combine global insight with local market knowledge to create programs that truly connect. Our clients trust us to understand their business and deliver tailored solutions.  About Core Loyalty ## What We Do Core Loyalty is focused on the concept, design and management of sales, channel and consumer programs. We give you the power to engage, motivate and influence your audience to maximize performance in line with your objectives. Over 30 years of global experience provides us with the insight and knowledge that often brings different perspectives and allows us to have confidence in the outcomes. We love immersing ourselves in our clients business to ensure a complete understanding of their needs; we exist for our clients and they trust us through every step of our relationship. 0 +Years Global experience designing, managing loyalty programs 0 + Programs Implemented, driving sales, channel and customer loyalty ## What We’ve Built with Some of Our Clients ![1-2](https://coreloyalty.ca/hubfs/1-2.png) #### [Empowering Retail Sales Associates in the Consumer Appliance Sector](https://meetings.hubspot.com/edward-core-loyalty/core-loyalty-demo?uuid=2306f1b8-b239-4aa3-8447-88673ac7e276) Our multilingual training program educates and rewards retail sales associates, transforming them into product experts. This engaging learning experience boosts sales performance and fosters stronger channel loyalty. [Book Demo](https://meetings.hubspot.com/edward-core-loyalty/core-loyalty-demo?uuid=2306f1b8-b239-4aa3-8447-88673ac7e276) ![2-2](https://coreloyalty.ca/hubfs/2-2.png) #### [Optimizing HVAC Dealer Performance with Real-Time Insights](https://meetings.hubspot.com/edward-core-loyalty/core-loyalty-demo?uuid=2306f1b8-b239-4aa3-8447-88673ac7e276) This national co-op program enhances sales and loyalty for HVAC distributors. Our cloud-based mobile platform delivers real-time data on purchases, points, and performance, empowering dealers to achieve greater success. [Book Demo](https://meetings.hubspot.com/edward-core-loyalty/core-loyalty-demo?uuid=2306f1b8-b239-4aa3-8447-88673ac7e276) ![3-1](https://coreloyalty.ca/hubfs/3-1.png) #### [Driving Contractor Engagement Through AI-Powered Incentives](https://meetings.hubspot.com/edward-core-loyalty/core-loyalty-demo?uuid=39a35229-e7df-4e16-8623-dda9afcccd17) Our manufacturer loyalty program rewards contractors for frequent purchases. Utilizing AI-driven sales claim solutions, we offer accurate invoice scanning and valuable incentives, leading to increased product sales and revenue growth. [Book Demo](https://meetings.hubspot.com/edward-core-loyalty/core-loyalty-demo?uuid=39a35229-e7df-4e16-8623-dda9afcccd17) ![4-1](https://coreloyalty.ca/hubfs/4-1.png) #### [Enhancing Mortgage Broker Loyalty with Tiered Rewards](https://meetings.hubspot.com/edward-core-loyalty/core-loyalty-demo?uuid=3d14e8b6-e926-4861-ac63-25c208c0739e) Our bilingual program acknowledges and rewards mortgage brokers, offering tiered benefits and increased earnings based on performance. Integrated with Salesforce, it provides real-time data to drive broker engagement and retention. [Book Demo](https://meetings.hubspot.com/edward-core-loyalty/core-loyalty-demo?uuid=3d14e8b6-e926-4861-ac63-25c208c0739e) ![5-1](https://coreloyalty.ca/hubfs/5-1.png) #### [Streamlining Customer Support with Engaging 'How-To' Videos](https://meetings.hubspot.com/edward-core-loyalty/core-loyalty-demo?uuid=f09bce07-b115-4123-aea1-d829b1308ba0) Our instructional videos effectively communicate key messages to employees and customers, reducing contact center inquiries and enhancing customer service efficiency, leading to significant cost savings. [Book Demo](https://meetings.hubspot.com/edward-core-loyalty/core-loyalty-demo?uuid=f09bce07-b115-4123-aea1-d829b1308ba0) ![6-1](https://coreloyalty.ca/hubfs/6-1.png) #### [Boosting Global Sales with Targeted Channel Incentives](https://meetings.hubspot.com/edward-core-loyalty/core-loyalty-demo?uuid=497ccfb6-030b-485c-9890-84e478e539b7) Our segmented incentive program engages over 12,000 associates across 28 carrier brands in six countries. This initiative has consistently driven sales growth and retention - a vital performance management tool for field teams globally. [Book Demo](https://meetings.hubspot.com/edward-core-loyalty/core-loyalty-demo?uuid=497ccfb6-030b-485c-9890-84e478e539b7) ### Make loyalty do more. Practical programs for the partners and customers who move your business forward.  **EXPLORE** [Solutions](https://www.core-loyalty.com/solutions) [About](https://www.core-loyalty.com/about) [Blog](https://www.core-loyalty.com/blog) **START A CONVERSATION** [Tell us what you're building →](https://coreloyalty.ca/contact?hsLang=en-ca) ---  © 2026 Core Loyalty Inc.